Organizer Resources:
Fixtures:
- Look for any clothing stores in your area that are going out of business. Many times they'll sell to you - cheap!
- Check the Yellow Pages for "Store Fixtures-Used"
- Try Alpha Store Fixtures: www.storefixtures2000.com
- Gershel Bros is a mainstay: www.gershelbros.com
Marketing:
- Advertise on our website
- Advertise in your local parenting magazines and community newspapers
- Drop off sale flyers with area daycare centers, many times they will put them in the kids cubbies.
- Email marketing! We recommend VerticalResponse
for easy mailing list management, high delivery rates, and full compliance with current SPAM laws.
- Be sure to hand out business cards to everyone you meet. Every time you talk about your sale, have a card handy. Any time you need to give someone your contact information, whether it's a potential consignor or just arranging a play-date for the kids - give them your card. Get 250 free from VistaPrint.
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